“You used to be Escape Room Boise?” “Why the name change?” “What happened?” “Did you go out of business?” We get these questions all the time, and so we thought it was time to set the record straight. ✔️
It’s true. We were Escape Room Boise when we opened in 2018. Today, we are Puzzle Effect Boise. So, what happened? 🤷
Escape Room Boise
We’ll cut to the chase: no one bought us out. Puzzle Effect did not purchase Escape Room Boise. We are the same company with the same owners. The changes we have made (and will continue to make) include: a brand new website, a new logo (including our mascot, Hoodini), new signs, and new merch. 🦉
What hasn’t changed is our obsession with creating a space for you to Unplug and Play with your friends, family, co-workers, or anyone else you choose to play an escape room with. 🔌
You may not know this, but Escape Room Boise is one of many Puzzle Effect escape rooms across the country. At the time of this blog publication, there are eight Puzzle Effect locations in the Western U.S. 🦅
We decided to change our name in all eight locations in November 2019 for a couple different reasons.
First of all, the name “Puzzle Effect” better captures who we are and the experience we provide for our escapers. We even created a definition for what the “Puzzle Effect” is!
Puzzle Effect NOUN
Definition of Puzzle Effect
puz·zle ef·fect | ˈpə-zəl i-ˈfekt
- The bewilderment and resulting euphoria triggered by escape room puzzle-solving.
Furthermore, we wanted a name to unify us as an organization as we continue to grow and change. This way, escapers can be confident they’ll experience the fantastic customer service, immersive rooms, and fun but challenging puzzles we are known for. 💯
In short, we changed our name to better serve you, escaper. We hope you enjoy the change, and we hope to see you for your next adventure soon! ⏳